As a campaign, we are performing phenomenally. We have qualified for the DNC Primary Debates in June and July. We now have over 90,000 individual donors, well above the threshold required to qualify for the debates in June and July. Thank you for making it happen! We raised over $1.7 million in the first quarter—99% of it from small donors—and sold almost $300,000 in swag. We have hundreds of Yang Gangs around the country and thousands of volunteers.
The CNN Town Hall this Sunday at 8pm will be an enormous opportunity to introduce myself to millions of Americans. The more people learn about the campaign, the stronger we get.
It has been amazing to reach this point. Now, the hard part begins—we have been calling it Phase Two. Here is what we must achieve moving forward:
Polling. The DNC is going to cut the number of debate participants from ~20 to ~10 in September. The threshold for making the 3rd DNC debate in September is going to be polling support, either nationally or in the early voting states. I am presently polling at between 1 and 3% depending on the poll and the market. We have about 4 and a half months to increase both my awareness and support levels to multiples of what they currently are to make sure I’m in the top 10.
Momentum. Despite our massive success to date, we need to demonstrate that our campaign is growing. Winning the White House will require that we become a movement. We have set a goal of 200,000 total donors by the June debates, which would be more than 3 times the level that the DNC required. We will have to raise much more than $1.7 million over the next 3 months. Much of the money we raise we are immediately re-investing in growing our support online. The early returns are very promising.
Legitimacy. Being the ‘Internet candidate’ is a great starting point, but it will not be enough to win. The danger is that our campaign is marginalized as being interesting but non-serious. We must become serious. The more popular support we get, the harder it will be to sideline us. The more we win the war of ideas, the more legitimate we will become.
We will continue to campaign heavily in the early voting states. I am making my first trips toNevadaand South Carolina shortly and will be back inIowaand New Hampshire this month. We just hired an additionalfull-time staff member in Iowaand our first staff members in New Hampshire; we are building our organization accordingly. I personally enjoy meeting voters in the early states—most are very serious and passionate about their role in choosing the next President.
Every day is now precious around the campaign. You have put us in position to change the course of history and we will take full advantage. Here’s how you can help us get Phase Two off on the right foot:
Donate. Every donation helps, particularly if you get someone new. We will make the most of your donation—this is truly a situation where 1+ 1 can equal 3.
Attend a Rally. Come on out and tell friends who are in the area to do the same! They are a lot of fun. The next one is on Wednesday night in Boston. We expect many MATH hats.
Watch the Town Hall. The CNN Town Hall on Sunday, April 14th, at 8pm will be my introduction to many Americans. Host a party, and tell your friends to turn on the TV an hour beforeGame of Thrones.
We have done a remarkable job getting a seat at the debate. I was always confident we would reach this point. But now I see the path ahead and know that we can win the whole thing. Now the hard part begins.